

As we all know, there is an abundance of information in the public domain about the demographics and health of the U.S. population. The research trail will likely start with an examination of the U.S. Census and then from there branch out to a number of other data sets online. Naturally, these projects require a detailed study, then perhaps some data manipulation and then finally, a summation of content in a meaningful way. This, of course, requires time and patience.
The question is, what if you didn’t have time? What if the need was urgent, or you are someone of the utilitarian mindset? Where could someone obtain a quick local area profile of a zip code area with details about the people, the languages, the media options, the ethnicity, and religion of the residents and much more, all in one simplistic view (or printout)?
The answer is Snap Shots of State Population Data, Version 1.5 or SNAPS. The Center for Disease Control (or CDC), with a number of partners and contributing organizations, compiled a number of key data elements from diverse databases to create a very simplistic, yet accurate local-level community resource for online access to all.
The original intent was to give local area emergency personnel and first responders a quick all-in-one resource to access when planning or experiencing a public health emergency event. In the CDC’s own words, the SNAPS tool allows personnel to “obtain a “snap shot” of key variables for consideration in guiding and tailoring health education and communication efforts to ensure diverse audiences receive critical public health messages that are accessible, understandable, and timely.”
How simple is this snapshot? Well, a look-up of a single U.S. zip code from the SNAPS tool will give you a community profile consisting of numbers, percentages, and data for the following headers:
1. Name of State Health Department
2. Population
3. Ethnicity
4. Top 5 Languages Spoken At Home
5. Top 7 Countries Of Origin for Immigrants
6. Top 5 Religions By Adherents
7. Migrant Health Clinics
8. Disabilities
9. Grandparents As Caregivers
10. Heating Fuel
11. Vehicles Available
12. Education Attainment
13. Household Phones
14. 10 Closest Counties
15. Data Detail, via Links and Tables, for Information on the Following Subsets:
- Religion
- Economic
- Language At Home
- Social
- Housing
- Poverty
- Phone
16. Zip Codes In County (Comma Separated)
17. Broadcast Media Outlets
One key note: the search results are based on collection efforts and data from different time periods and sources. For now, the Census Data used in the SNAPS compilation is based on the 2000 Census. However, if you are just trying to obtain a 20 second handle on what the “community” represents in terms of people, culture, and resources, this is a very nice source. Also, keep in mind, this feature was catered to assist emergency personnel with quick facts, so be sure to keep your research objective and needs aligned when viewing or using this information.
See below for the all the sources used, or go directly to the CDC SNAPS page for yourself at http://emergency.cdc.gov/snaps, or look up your zip code of interest at Snap Shots of State Population Data.
Content source: CDC Emergency Risk Communication Branch (ERCB), Division of Emergency Operations (DEO), Office of Public Health Preparedness and Response (OPHPR).
Broadcast media outlet data provided by the Federal Communications Commission.
Religion survey data provided by: Jones, Dale E., Sherri Doty, James E. Horsch, Richard Houseal, Mac Lynn, John P. Marcum, Kenneth M. Sanchagrin, and Richard Taylor. 2002. Religious Congregations and Membership in the United States 2000: An Enumeration by Region, State and County Based on Data Reported by 149 Religious Bodies. Nashville, TN: Glenmary Research Center.
Migrant Clinic contact data provided by Migrant Clinic Network.
All other data from internal CDC sources.
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